4.2. Indicators for social networks


What does it measure


No. of times that users enter the web.

Visits from social networks

Number of user visits from social media platforms.

Visits from email marketing campaigns

Number of visits from users from email marketing campaigns.

Bounce rate

Percentage of visits that only see a page of the web.

Citizen proposals consulted

No. of pages of proposals visited.

Participatory budgeting projects consulted

No. of pages of participatory budget projects visited.


Percentage of users who sign up on the web.


Number of users who voted at least one participatory budget project.

Citizen proposals created

Number of users that created at least one citizen proposal.

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