Communication Guide
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ENGLISH
ENGLISH
  • 0. Introduction to the CONSUL DEMOCRACY communication guide
  • 1. Actions prior to the public launch of the participation platform.
    • 1.1. Name, design and identity of the platform
    • 1.2. Contents of the participation website
    • 1.3.Creation of communication channels: social networks and blog
  • 2. Daily communication.
    • 2.1. Use of social networks
      • 2.1.2. Facebook
      • 2.1.3. Twitter
      • 2.1.1. Creating content for social networks
      • 2.1.4. Instagram
      • 2.1.5. Youtube
    • 2.2. Media
    • 2.3. Blog
    • 2.4. Newsletters
  • 3. Dissemination and communication campaigns.
    • 3.1. Preparation of the campaign.
      • 3.1.1. Previous analysis
      • 3.1.2. Work teams.
    • 3.2. Types of campaign.
      • 3.2.1. Outdoor campaign
      • 3.2.2. Advertising campaign
  • 4. Metrics and Indicators
    • 4.1. Indicators for the web page
    • 4.2. Indicators for social networks
    • 4.3. Indicators for advertising campaigns
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  1. 3. Dissemination and communication campaigns.

3.1. Preparation of the campaign.

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Last updated 1 year ago

3.1.1. Previous analysis
3.1.2. Work teams.